Here at Buzz by Boisson, we're all about celebrating the good vibes and the amazing benefits of functional beverages, including those featuring THC and CBD. And what better day to do just that than April 20th – the unofficial holiday for cannabis enthusiasts worldwide! But have you ever stopped to wonder how this seemingly random date became synonymous with all things green? Buckle up, because the story is a fascinating journey through camaraderie, secret codes, and the ever-evolving landscape of cannabis culture.

The Legend of the Waldos:

Our tale begins not in a smoky haze, but in the sunny climes of 1970s California. A group of five friends, who affectionately called themselves "the Waldos" (because they would hang out by a wall in their town), stumbled upon a rumor. It was said that a Coast Guard member had abandoned a patch of cannabis somewhere in the Point Reyes Peninsula.

Intrigued, the Waldos hatched a plan. They would meet, at 4:20 PM by the statue of Louis Pasteur in their town, and then would embark on their treasure hunt. They used the code word "4:20 Louis" to remind each other of their rendezvous.

From Secret Code to Cultural Phenomenon:

While those Waldos never actually found the fabled cannabis patch, their code word "4:20" took on a life of its own. It became their shorthand for anything related to cannabis. As their social circles expanded, the term spread organically within their community.

The connection to the Grateful Dead played a significant role in the wider adoption of 4/20. One of the Waldo's brothers was friends with the band's bassist, Phil Lesh. The term began circulating within the Deadhead community, a group known for their open-mindedness and embrace of cannabis culture.

High Times and the Mainstream:

The term finally broke into the mainstream consciousness in the early 1990s, largely thanks to High Times magazine. A reporter for the magazine heard the story and published it, solidifying the Waldos' tale as the origin of the 4/20 phenomenon. High Times continued to champion the date, further cementing its place in cannabis culture.

More Than Just a Number:

Today, 4/20 is more than just a date on the calendar. It's a global celebration of cannabis culture, a day for advocacy, and a moment to reflect on the progress made in cannabis legalization and acceptance. From large-scale rallies to small gatherings among friends, April 20th is a testament to the enduring appeal and evolving perception of cannabis.

Celebrate 4/20 with Buzz!

This year, why not elevate your 4/20 celebrations with our refreshing and expertly crafted THC and CBD canned cannabinoid beverages? Whether you're looking for a mellow buzz, a moment of relaxation, or the therapeutic benefits of CBD, we've got the perfect sip for your day.

Ready to make your 4/20 extra special? Check out our curated selection:

• Ready to Party? (Party collection URL): Looking for a little lift? Explore our range of delicious THC-infused drinks, perfect for unwinding and enjoying the day.

• CBD Category (cbd URL): Seeking calm and balance? Our CBD beverages offer a refreshing way to experience the benefits of cannabidiol without the psychoactive effects.

• THC + CBD category: Want the best of both worlds? Discover our blended THC and CBD options for a balanced and enjoyable experience.

Stay tuned because from 4/12/25 - 4/16/25 we are offering 20% off sitewide at BUZZ with code GET20FOUR20

No matter how you choose to celebrate, it’s fun to remember the fascinating history behind this iconic date. From a group of curious friends to a global phenomenon, 4/20 is a reminder of the power of community and the ongoing journey of cannabis acceptance.

Happy 4/20 from all of us at Buzz! Sip responsibly and enjoy the good times.