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If you've successfully navigated Dry January, congratulations are in order! But why stop there? This year, we're inviting you to extend that mindful drinking journey into what we're calling “Functional February.” As an extension of Dry January, Functional February is about exploring a world of beverages that deliver a buzz without the booze, specifically cannabevs – a totally legal, totally chill, hemp-derived THC beverage option.
Why is Functional February Important?
Functional February takes the concept of Dry January a step further, encouraging not just abstinence from alcohol, but an exploration of alternatives that can offer an equally enjoyable (and perhaps even more balanced) experience. As we become increasingly mindful of our alcohol consumption, Functional February presents an opportunity to explore new ways of achieving a social, relaxed vibe without the need for alcoholic beverages.
Navigating the world of non-alcohol alternatives can be overwhelming, hence the focus on functional drinks, including adaptogenic and cannabev options. These are beverages formulated with natural ingredients (plant magic) known for their health benefits and ability to help the body adapt to stress.
Adaptogenic Beverages: Embracing Wellness
Adaptogens are a type of herb used in traditional medicine that are believed to help the body resist stressors of all kinds, whether physical, chemical or biological. These herbs and roots have been used for centuries in Ayurvedic and Chinese medicine, and they're now finding their way into our beverages.
Adaptogenic drinks often include herbs like ashwagandha, holy basil (also known as tulsi), and many types of mushrooms, among others. These ingredients are thought to have calming effects, helping to manage the body's response to stress and anxiety. In other words, they can bring about a sense of calm and focus without a drop of alcohol.
Cannabevs: A New Kind of Buzz
If you're looking to unwind without alcohol but still enjoy a light, social buzz, cannabevs could be your answer. Cannabevs are beverages infused with hemp-derived THC, offering a mellow, calm buzz that's been described as more controlled and social than the high you get from smoking cannabis.
Thanks to the 2018 Farm Bill, these beverages are completely legal and achieve the enjoyable lift of alcohol without the risk of a hangover. What’s more, the effect of Cannabevs is typically felt within 15-30 minutes, allowing you to control your experience and adjust your intake as needed.
Functional February is the Future
Functional February is not just about staying dry, but also about redefining our relationship with alcohol. By exploring adaptogenic and cannabev beverages, we open ourselves up to the possibility of enjoying social moments, celebrations, and even the simple act of unwinding after a long day in a completely new, more mindful way.
Here’s to a Functional February–embracing a year of mindfulness, wellness, and a new way to experience the buzz. Let’s sip to that!
